On September 27th The Sales Leaders Forum held its second seminar at the offices of Harrington Starr (www.harringtonstarr.com) which was co-hosted by Andrew Watson of Harrington Starr and Tony Armour, Managing Director of Maclin Armour Solutions (www.maclinarmour.com).

The Sales Leaders Forum was formed earlier this year to give senior managers from all kinds of services and technology companies opportunities to meet peers and industry experts to discuss the challenges inherent in finding, hiring, leading and retaining high performing sales professionals and developing an effective go-to-market capability. The first meeting was held in April 2016 with the central topic of "How to retain top talent". The format of that first meeting worked well and it was repeated last week; an interactive "surgery" style with Tony Armour leading off by presenting core principles and ideas intended to stimulate peer-to-peer debate.

 At last weeks meeting the central question posed to the group was "What is the ideal sales compensation plan for my business?". In such an experienced group and with such a subjective topic, there were some strong opinions shared along with lots of nodding and copious note taking and I think everyone came away with some valuable learning points.

The aim is to get people in for an 8:30 start so we can get everyone back to their businesses being productive by 10:30 and keep the group at a manageable number to promote an open and dynamic atmosphere. That said, within reason we are keen to add new members if other sales leaders are interested in joining us.
The membership so far includes senior sales leaders from international software companies, information service providers, consulting firms and telecommunication companies.

We are very excited about the creation of this forum and the fantastic feedback we have had from the attendees who say they value the opportunity to network with peers and the ideas and learning opportunity the forum delivers.

If you would like to join us for our next session planned for end 2016 or early New Year, please get in touch with me.

Tony Armour, Managing Director, Maclin Armour Solutions